Apple Inc. (NASDAQ:AAPL) Revamps iPod In Line With New Streaming Service

Apple Inc. (NASDAQ:AAPL) launched a new iPod touch on Wednesday to properly usher in the new music streaming service, Apple Music.

The new iPod comes less than a month after the Apple Music launch towards the end of June. It can only be termed as expected, given the fact that the company has been paying extra attention to its music business. And what better way to usher in the streaming service than the introduction of a new iPod. The device still has the iPhone design, but it lacks the essentials of a mobile phone, such as a cellular network connection. It still has all the stylish features and an amazing touch interface all priced effectively at $199.

One of the latest changes made to the iPod’s software is the ability to access Apple Music, iOS, and the App Store, as reported by Greg Joswiak during its launch. A few important tweaks have also been made, for example, the camera now has an 8-megapixel iSight camera. It also has more processing power and more graphics capacity due to the A8 chip incorporated into the device. This means that gaming on the iPod will be as smooth as playing on any other powerful device from Apple. The overall performance of the iPod is phenomenal, to give users the optimal experience.

There had been speculation that Apple Inc. (NASDAQ:AAPL) might not produce iPods anymore to focus on the new iPhone 6 smartphones and Apple watch, but the new iPod has dismissed them as just rumors. The new device has been described as a good solutions for families who want to let their children access music and games online without having to suffer expensive phone bills. The iPod might be a good solution for Apple to boost subscriptions on Apple Music.

It is, therefore, clear why the launch of Apple music and the latest iPod were corresponded at such proximity, especially within the three-month free trial period. The company announced that the increasingly popular beats1 radio will remain freely available once the free trial period is over.

 

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Culver Stinson

Culver Stinson

Stinson is US Markets Daily’s Senior Producer for News & Public Affairs.