The recent move by Google Inc (NASDAQ:GOOGL) to enable developers of app in China to sell items through its Google Play platform has commanded optimism. Google’s move into the Chinese market has even resonated, with a stand in Beijing at a recent mobile internet expo. Additionally, Google’s move into that market has coincided, with government efforts. This effort has seen the government reforming the industry in a bid to discover new drivers to help push its economy. In what came at a major confidence booster, China’s Premier Li Keqiang highlighted the importance of the “chuangke” (maker) to that country’s economy. Keqiang noted that ‘makers’ were on the rise, and by mentioning them does put value on their importance to the Chinese government.
These makers use hands-on technology from advanced tools, robotics, and 3D Printers to create pervasive products. Reportedly 40,000 – 50,000 persons living in big cities makers continue to pop up. Not only are they good at their job, but they are also energetically involved in their work, which is sure to create a buzz. This represents a promising combination. Additionally, Li further pointed out that entrepreneurs have an important role to play and is confident that this is the route for development. .
Additionally, this glowing endorsement also signals what could be promising and fruitful venture for Google Inc (NASDAQ:GOOGL). Allowing makers in China access its platform gives the company direct access to a very large market. Indeed, China is the most populous country in the world, as well as has a very big Diaspora. This could also turn fruitful for Google as the Chinese government plans to heavily subsidize these makers. This will be done by creating a platform that will be low-cost. Through this innovative small businesses and individuals will benefit.
This new craze seems promising, and most importantly it has government backing.