Minerco Resources Inc (OTCMKTS:MINE)’s subsidiary company, Level 5 Beverage Company, Inc. updated on its functional sparkling water line. It has started delivering VitaminFIZZ to Southern California Albertsons retail outlets. The new account was placed with the help of Avanzar Sales and distribution. It is a subsidiary of Level 5.
Minerco said that VitaminFIZZ will initially be sold in 166 Albertsons stores in the Southern California. With the new addition of stores, the number of total retail locations selling VitaminFIZZ crosses mark of 1,200 since it was introduced in August 2014.
The management view
Scott Vanis, the Chairman, and CEO of Minerco said that the company is delighted to be partnered with one of the most recognizable retailers and largest grocers in the world. The first main grocery chain opened on the West Coast is a key accomplishment for the company.
Albertsons is in the process of closing its merger with Safeway. It will be another key achievement as it gets true saturation of the major Southern California market. The marketable product and hard work of the team is creating momentum at a good pace. Minerco believes that FY2015 will prove to be a great year for the company.
VitaminFIZZ will become a part of famous Albertson’s banner stores in this week. It will highlight the feature of Despicable Me in printed circular ads and checkout stands. It will also assist the superior placement with continued radio, billboard advertising and sampling.
Minerco Resources Inc (OTCMKTS:MINE) stated that as a reputed brand in the low calorie carbonated segment, it keeps growing from strength to strength. The first penetration in Southern California is now underway. The company already had success in Kmart and Walgreens stores. As of now, VitaminFIZZ is the only sparkling water product that offers complete 100% of the recommended daily intake of Vitamin B5, B6, B3, B12 and Vitamin C. It can be found in Southern California and NYC metro markets.