Xiaomi Presents A Gopro Inc (NASDAQ:GPRO)-Style Action Camera

Xiaomi is back with something other than just phones. The latest device of Xiaomi’s is the GoPro Inc (NASDAQ:GPRO) – like Camera that is expected to be sold for a fraction of its U.S. Rivals price.

Read what this analyst has to say about GPRO.

The company’s entry-level camera, which is a GoPro Hero that retails for around $130. However Xiaomi’s ‘Yi Action camera retails for 399 CNY, which is around $64. A standard caveat here: This device is limited to China. In China, it can be bought through the Mi. Com Store using the flash sale model of Xiaomi. It is from the partner company Xiaoyi, but the device is being sold by Xiaomi.

Yi Action Camera has the capability to record videos at 1080p i.e. 60 frames per second. The device contain a camera of 16-megapixel that makes use of the vastly rated image sensor Exmor R BSI CMOS, of Sony. It is superior on paper to the Hero as it records at 1080p30 or 720p60. It includes a five-megapixel camera.

Xiaomi device also beat the Hero on memory. It has twice larger memory, i.e. 64 GB. In weight, it is 72g compared to 111g. However, It has a little bigger battery. Similar to the Hero, the Yi Action Camera has capability to go far about 40 meters underwater.

One notable absence is the lack of casing and rigging for the camera- unlike GoPros, which comes, with basic accessories.

Additionally the device can be strapped to anything, but some protection is essential according to the developer.

Other products of Xiaomi- include Blood test device and air purifier. It can be controlled remotely via apps.

Xiaomi is quality smartphones available at affordable prices. It is also developing a network of hardware that also gets connected with its software. The version of Android MIUI offers services such as an e-commerce store and iMessage variant.

Xiaomi can provide all the hardware, so its services and software will play an important play in daily life in an individual’s life.

Abbott Michael

Abbott Michael

Michael joined US Markets Daily in 2009 and is a national news reporter focusing on economic issues, data analysis and the financial health of state and local governments.