Citrix Systems, Inc. (NASDAQ:CTXS) recently held the “industry analyst day” at its office in California. The company CEO, Mark Templeton, addressed the audience and provided and update on the current direction of his company. The highlight of the meeting was the evolution of “Workspace as a Service”, which the CEO thinks would be the next big thing from the company.
WaaS is the concept of any app, functioning on any infrastructure and on any device. If Citrix can successfully deliver on it, as the CEO believes, it would mark the next big thing in the world of computing. Furthermore, Templeton also highlighted the different ways in which companies can ensure long-term success in the rapidly changing marketplace of IT.
The first and foremost aspect that he highlighted was the change in thinking. He believes that IT companies need to rethink their approach to the market. There is a lack of creativity from companies, which needs to change. Furthermore, since consumer businesses are the ones that are demanding personalized apps and devices, IT companies should concentrate on tackling the problem with a single solution, rather than come up with similar products for different buyers.
Templeton also advised on the protection of data and data security. He emphasized that IT companies should be geared towards providing better security solutions to consumers for safeguarding their identity and other personal data. Additionally, he also laid emphasis on the need for a single infrastructure, which can be altered and reused for different platforms. He was of the view that IT companies should be focused on improving user experiences and business outcome.
Templeton ended with the note that Citrix is currently working on ways to help users transfer to hybrid platform, which utilizes multiple solutions. Additionally, through this the company would also simplify the design and build process for IT companies.
Citrix Systems, Inc. (NASDAQ:CTXS) remained relatively still during the September 16 session. The stock reported no change in its stock price of $72.97.
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