Google Inc. (NASDAQ:GOOGL)’s Wireless Effort Spearheaded By Stanford University Graduate, Craig Barratt

One man who is holding the keys to Google Inc. (NASDAQ:GOOGL)’s ambition in the wireless business is Craig Barratt, a Stanford University PH.D holder with 34 patents under his name. He rose to prominence after being tapped by Google from QUALCOMM, Inc. (NASDAQ:QCOM) in 2013 and is reportedly among the very few people in the company who reports directly to CEO, Larry page.

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Google’s Ambition

Barratt is Google Inc. (NASDAQ:GOOGL)’s senior vice president for Access and Energy; on whom the search engine giant relies heavily on the planned move into the wireless cell phone service. The executive is spearheading Google’s effort in delivering reliable internet access, far and wide by the use of fiber optics, drones, and satellites. On his shoulders, is the hope and belief that he is the man to connect disparate projects, lobby regulators on Google’s behalf as well as pursue partners that will give the company a good footing in the wireless space

Google Inc. (NASDAQ:GOOGL) is looking to sell its wireless plans using the networks of Sprint and T-Mobile while remaining competitive and profitable. The search engine giant is reportedly seeking ways that will reduce its reliance on Wi-Fi networks as well as Sprint and T-Mobile. Barratt ability to bring this to reality remains unquestioned based on his experience in writing programs that have gone to be a game changer in the tech space.

Push For Radio Spectrum

Google Inc. (NASDAQ:GOOGL) key target, in this case, is connecting as many people as possible with information through the use of wireless networks, effectively and efficiently. Barratt already leads Google’s fiber team and is spearheading efforts to deliver reliable internet access to some remote parts of the world by the use of drones and satellites. All these efforts are aimed at one thing; ensuring more people gain access to affordable internet access allowing Google to sell to them its other services.

Google Inc. (NASDAQ:GOOGL) is in the process of devising plans that should be used to tap higher frequency spectrum bands that are to be used for new wireless communication schemes. Radio spectrum remains highly important as the company plans to use it to deliver internet service something that could eventually drive costs even lower. Spectrum auctions have already attracted bids exceeding $30 billion from the likes of Verizon Communications Inc. (NYSE:VZ) and AT&T Inc. (NYSE:T).

The stock gained 3.25% to close at $537.30 in last trading session.

About the Author

Barry is a senior journalist at Us Markets Daily. He reports, shoots and edits many of his own stories by himself.

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