The top auto designer of Bentley Motors, Inc. slammed the all-new recent Lincoln Continental of Ford Motor Company (NYSE:F). According to a new report of Reuters, Luc Donckerwolke, the design chief of Bentley, went on to the social networking site to fret that the car was akin to one of the Bentley’s models.
Similarity between Lincoln Continental and Bentley Flying Spur
According to Luc, Lincoln Continental, the luxury saloon, which was brought to the podium at New York auto show by Ford Motor Company (NYSE:F), is much like Bentley Flying Spur. On Facebook page, Luc Donckerwolke claimed so. The social media spat took off with Luc Donckerwolke posting a comment on the designer of Lincoln, David Woodhouses’ Facebook page whether Ford wanted to see Bentley’s product tooling. This comment was soon also deleted.
Luc Donckerwolke, while talking to Car Design News said that this kind of incidents were not the forte of respectable companies. He went on to say that by creating a “copy,” Ford is giving a wrong repute to the world of car designing.
Bentley vindicating the designer
Meanwhile, the Bentley spokesman vindicated the views of designer, by saying that car design is a subject of emotions and this is also a reason why a lot of people love cars. Bentley spokesman added that the designers in the company have robust views or emotions associated with the designs and they are quite passionate regarding them. It the designers who go on to create the extraordinary car design.
Lincoln dismissing Bentley’s criticism
In an exactly opposite comment, the spokesman for Lincoln, Stephane Cesareo did not buy Bentley’s designer’s viewpoints. Cesareo, in an interview with Reuters, said that the Lincoln Continental belonged entirely to Lincoln.
In an attempt to recreate its brand position in China and the U.S., Ford is giving a reviving touch to Lincoln Continental, creating it as the luxury saloon. Volkswagen AG (ADR) (OTCMKTS:VLKAY), which owns Bentley, also has its Continental in the fleet since 1984. Ford had discarded the name ‘Continental’ in 2002.
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