Sony Corp (ADR)(NYSE:SNE) is in the process of selling its common shares to which it has set new prices to increase money for boosting chip making capacity. The Company is looking to collecting as much as 300 billion yen (S$3.3 billion). Any investor will be expected to spend 3,420.5 yen per share which will be about 3% less of the latest closing price.

Also to this, the Company which is an electronics maker and entertainment producer will be offering 120 billion yen in bonds that are expected to be due by 2022. The bonds will be exchangeable for shares at 5,008 yen.

Kazuo Hirai, Sony’s president, says that the Company is now embracing a phase of growth having undergone through many years of losses and restructuring.  As such he says that “aggressive investments” are now taking place in the target areas being image sensors for smartphone cameras, the video game network services and virtual reality gear.

There was a comprehensive plan earlier by the Company to raise about 321.5 billion yen from the sale of common stock and close to 120 billion yen that would be in convertible bonds.

The Company experiences a 1.2 fall in shares which led to 3,485 yen at the time of closing the Tokyo trading. Topix index took the day by gaining a whole 1.6%.

Meanwhile, there seems to be a very high demand for the sensors used in Apple Inc (NASDAQ:AAPL). And Samsung Electronics Co. smartphones. To meet this swelling demand, Sony Corp. is considering multiplying their expenditure on semiconductors to 290 billion yen this year.

Sony anticipates the business sales to climb to as much as 62% which will lead to 1.5trillion yen at least in three years’ time.  JPMorgan Chase & Co., Nomura Holdings Inc., and Morgan Stanley are in the front line of advising about the sale.

By the end of March 2018, Sony Corp (ADR) (NYSE:SNE) has forecast that its operational profit will reach 500 billion yen.